Believe Kids - it's part of my story!

Believe Kids Elementary School Fundraising

Hi!  BelieveJay here.  So, every once in a while I have to let you in on part of my story.  In fact, it's a big part.  I run a company called Believe Kids Fundraising. 

What makes the story of Believe so special is that it was started in support of charity.  The purpose has always been to raise a significant amount of money in a short period of time. Now working with thousands of schools per year, Believe is different because we care what the schools earn.  So much so, we often are more concerned about the money earned than the schools and groups that fundraise with us!

Involving everyone in the fundraisers, but not interfering inside the classroom has helped us raise more for schools than they are used to.  But earning money is not everything.  Using systems to make things easy on schools is at the heart of why working with Believe on a fundraiser can be so successful.

Good luck trying to tell a school that fundraising is easy.  It's the first thing everyone says when they market their fundraiser.  In this case, it's a different level of easy altogether, but you'll need to discover that for yourself.

So, if you're interested in finding out more, follow the link here to take a look at the Believe Kids successful school fundraisers.

Ok, until next time!

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www.believekids.com
twitter.com/believekids
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Believe Kids Fundraising - What Makes a School Fundraiser Successful?

Believe Kids Fundraising

I don't do a lot of self-promotion.  In fact, I can't remember the last time I came right out and said something in a promotional way surrounding my company.  The thing is, the story of the company is pretty remarkable. 


The difference between Believe Kids and other fundraising companies is that when all is said and done, we concern ourselves with the profit earned.  Not being satisfied just to sell something changes the game.  By increasing profitability for schools and groups nationwide, every child benefits!


Successful School Fundraisers

It's amazing to me that many times school don't even realize we were responsible for increasing their profit from previous fundraisers and previous years.  Looking critically at it tells the story, and still it can be lost on matriculating parent groups and school principals that are not involved.


I mention this only in the hopes that a group somewhere will run across this post and graph out their fundraising revenues over time, looking critically at the reasons the fundraiser succeeded or under performed.  Gaining this insight makes it easier to commit to the next fundraiser with confidence.

Here's just a few things that may have been responsible for good fundraising outcomes:


• Teamwork between principal, administration, teachers, students and parents.
• Contests or promotions that made fundraising exciting.
• Extending the fundraiser nationwide.
• Making the fundraiser important by sending notices, making signs, talking it up, etc.
• Productive fundraisers that generate more money per participating seller.


Here are just a few things that may have caused unsuccessful fundraising:


• No incentive for people to participate.
• Limiting involvement to just parents.
• Fundraiser just sent home without any importance or expectations placed on it.
• Choosing a fundraiser with items difficult to sell or low averages.
• Parent group did not want the fundraiser to intrude or be promoted.

Sit for a moment and just evaluate if past fundraisers selected were good, bad or indifferent.  Knowing what stopped a fundraiser from succeeding is a great way to ensure future fundraising success!


Ok, until next time!


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school fundraisers

Profitable Elementary School Fundraising: Student Participation...

What makes an elementary school fundraiser a success?

Successful School Fundraising

I think a successful fundraiser has a few key components.  First off, parents need to believe the fundraiser is important.  Second, they need to believe they will receive a fair value exchange for their money and lastly, they need to be willing to say 'yes' to participating.

Some reasons for resisting the school fundraiser are:

1) Resistance to generous giving. 

Put bluntly, parents don't want to make a charitable contribution.  When confronted with the fundraiser, there is an almost automatic 'If only' response.  If only we had money, if only there were things I needed, if only they asked for a check.  There is one response or another, but the reality is, they don't want to make a donation.  If schools let parents know ahead of time what will be asked of them, they are more receptive to the giving when it happens.

2) Parents are busy.

I have to admit I've fallen victim to this as well.  Thinking that parents can keep up with all the materials sent home is dangerous ground.  A concerted effort today involves more than just a paper being sent home, it requires communication from the principal and teachers as well to have impact. Well, or schools could send home less stuff so when something important appears, action is taken.

3) Too much fundraising.

In schools where fundraising is a constant, revenues fall.  Schools promoting many 'passive fundraisers' such as box tops and recycling programs while doing events, product fundraisers and spirit nights may just find that parents experience 'fundraising fatigue'.  The end result is a withdrawal of interest from the school.  With this separation also comes the separation of wallet from school as well.

Successful School Fundraising

In conclusion, asking early, limiting or restructuring the notices sent home and limiting fundraisers greatly impacts the success of school fundraisers!

Ok, until next time!
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Keep the conversation going on twitter or facebook or below in the form of comments left on this blog.  If you like what you see, please share with others!  The direct link to this website is fundraising-advice.com or believejay.blogspot.com

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